Commercial Showroom Refresh | Bodkins & Associates
A thoughtful refresh for a longtime industry partner.
Via recently worked with Bodkins & Associates on their newly relocated showroom in Grand Rapids, a project focused on refined material selections and a flexible interior backdrop that could adapt to their ever-evolving commercial furniture offerings.
The design scope was light, but purposeful. Becky, an Interior Designer on our team with 20+ years of experience, collaborated with Bodkins to guide paint colors, wallcoverings, and finish selections, which helped bring cohesion to a space defined by variety.
About Bodkins & Associates
Established in 1976, Bodkins & Associates is a multi-generational firm representing a wide array of commercial furniture manufacturers, including Davis Furniture and Peter Pepper Products. They’ve long served as a commercial furniture resource for our team, providing insight, product knowledge, and support across countless Via projects.
Their new showroom serves not just as a workplace, but as a tactile gallery, allowing clients and designers to interact with their product lines in person.
Design Intent
The new space includes three private offices, two conference rooms, lounge and break areas, bathrooms, and even an aesthetician suite (a personal touch reflecting the owner's family).
With a footprint of approximately 3,000 square feet, the showroom needed to accommodate a wide mix of individual furniture pieces, all from different lines and manufacturers. The challenge? Creating a cohesive backdrop that could quietly support an ever-changing cast of styles, forms, and finishes.
Through careful color choices and material coordination, Becky helped establish a neutral but layered foundation, giving Bodkins the freedom to showcase their product range without visual dissonance. The space features contemporary and transitional designs, which complement the clean lines and functionality of the commercial furniture selections.
A Shared Outcome
While Bodkins added their own styling and artwork to the final space, the underlying palette offers flexibility and quiet structure, allowing the furniture to do what it does best: start conversations.
At Via, we believe design is always relational. It’s about creating something that reflects the people behind it. This showroom is just that, a space shaped through collaboration, adaptability, and respect for legacy.
Elevate your Commercial Environment
This project demonstrates how a carefully curated palette and thoughtfully selected furniture come together to create a contemporary, inviting commercial environment. Whether you’re planning a full redesign or simply a focused refresh, we collaborate closely to deliver purposeful, tailored design solutions that fit your unique space.
If your commercial space could use a thoughtful update, we’d love to hear from you and explore how fresh ideas can bring new life to your environment.